Here is how you can profit by expanding your business in small-town Nebraska, and by creating or adding
new jobs in rural areas:
Low Overhead In dozens of smaller Nebraska communities, office space can be found for as little as $0 per
square foot! That's right - communities are so eager to attract high-quality jobs that local economic development
coordinators can rehab buildings, offer spec buildings and renovate existing office space for your business.
Workforce Availability Labor availability studies abound, indicating that hundreds, even thousands of Nebraskans
are available to fill jobs in rural communities. Depending on the radius of miles that you specify, statistics are
available to provide the quantity of job-seekers you need.
There are many examples, to give you an idea of the willingness of rural Nebraskans to apply for jobs. In Wausa,
Nebraska, when the State Health and Human Services call center was opened, there were 300-plus applications for the
initial positions. In Bloomfield, Nebraska, when First National Bank opened its credit-card collection center, there were litterally
hundreds of applications.
Low Turnover In addition to a large pool of great applicants, small-town Nebraska offers another potential profit: steady workforce.
Once you hire employees in rural Nebraska, they tend to stay hired. In the Wausa example mentioned above - there has been only one worker
who left (because of a spousal transfer). In the example of First National Bank in Bloomfield, again, nearly non-existent turnover.
Why? Again, because of the value the small-town residents place on high-quality jobs. These Nebraskans are ready and willing to come to work - and stay in those jobs.
The result? Lower training and re-training costs for you. As well as higher profits.
Quality of Workforce Typically, workers in rural communities have a tremendous work ethic...they show up day after day after day, and they are there on time.
Rural Nebraskans also have a high percentage of post-secondary education, compared to other areas. It's not unusual to find college degrees among many small-town Nebraska employees. These rural residents have attained their degree, and have returned to their hometowns and other smaller communities because of the quality of life and their desire to raise families in a healthy environment. The result - highly-trainable workers for your business.
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